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In our increasingly consumer oriented society, it is easy for us
to forget that the earth and its natural resources, the result of
millions of years of evolution, are given to us to look after for
future generations, and not for our sole consumption and as a recepticle
for our waste.
For the first time in history, the scale and nature of modern industry
and technology has given us the power to affect the basic functioning
of the planet (our life support system) in profound and irreversible
ways.
Putting our trust in the development of technology to find a solution,
and by doing so gambling with the future evolution of the human
race and the natural world about us is an extremely risky endeavor
with potentially disastrous consequences.
We need new ways of viewing our relationship with the natural
world, to meet the needs of the present without compromising future
generations, a shift in consciousness aswell as environmentally
friendly technology.
With these principles in mind, we welcome projects from environmental
organisataions, environmentally friendly businesses, alternative
energy providers and researchers.
We remain committed to the sponsorship of environmental research
and protection through our service donations wherever possible,
and the exploration of these issues in our creative work.
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