Experimental Design Project



A lilly is produced by a space age industrial machine. Viewed in isolation we appreciate its aesthetic beauty, but in context it is devoid of individuality, one of an identical multitude spewed onto a conveyor belt traveling through the belly of a great machine.

Technology can produce things of beauty, but rarely do they rival the individuality, complexity and wonderment of nature, or the emotional investment of hand crafted production.



The full text of this experiment, exploring this idea in more depth and looking at possible methods of introducing individuality into the manufacturing process will be available here very soon.

Watch this space.